Privacy Policy (Last Updated August 2, 2006)

Whole Earth Sweetener Co., a wholly owned subsidiary of Merisant, stores information that is collected through cookies, log files, clear gifs, and/or third parties to create a profile of our users. A profile is stored information that we keep on individual users detailing viewing preferences. Non-personal identification information might include the browser you use, the type of computer, the operating systems, the Internet service providers and other similar information. Our system also automatically gathers information about the areas that you visit on our sites and about the links you may select from within our site to other areas of the World Wide Web or elsewhere online.

We use such information in the aggregate to understand how our users as a group use the services and resources provided on our sites. This way we know which areas of our sites are favorites of our users, which areas need improvement, and what technologies are being used so that we may continually improve our sites.

In order to post comments on the site, users are required to enter a valid email address. This email address is not displayed on the site. The email address may be used for administrative purposes related to the site, but is not used for marketing purposes.

We do not share your profile with other third parties. However, in the event that Whole Earth or substantially all of its assets are acquired, personally identifiable information will of course be one of the transferred assets.

This Web site is not directed at, or suitable for, children under the age of 13, and Whole Earth does not knowingly collect personal information from children under the age of 13.

The privacy policies related to our Web site are not necessarily the policies that Whole Earth or any of its affiliates apply to the collection and storage of personally identifiable information through other means.

Whole Earth reserves the right to disclose any information we collect if we are required to do so by law or if we reasonably believe that such action is necessary in order to: fulfill a government request, conform with the requirements of the law or to comply with legal process served on us; protect against misuse or unauthorized use of the web site; transfer to a successor entity in connection with a corporate merger, consolidation, sale of assets or other corporate change respecting Whole Earth; protect or defend the legal rights or property of Whole Earth., this web site or its users; or, in an emergency, to protect this site's users or the general public.

Information Provided from Outside the United States

Information submitted to this site will be processed in the United States, and by submitting any material to this Site from outside of the United States, you consent to the transfer to and processing of the information in the United States.

Review of Personal Information

We do not provide past or present visitors to our site with a process to review and request changes to personal information that we have collected.

Notification of Changes

If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

We disclaim any obligation to notify past users of any change or addition to the Privacy Policy.

Data Security

Whole Earth makes every reasonable effort to protect the information provided through this website and stored both online and offline. Servers storing electronic information are kept in a secure environment. However, Whole Earth makes no representation or warranty that it will be able to prevent unauthorized access to, or use or disclosure of, personal information stored electronically by or on behalf of Whole Earth. Whole Earth further disclaims any obligation to notify any past or current user of the website of any unauthorized access to, or use or disclosure of, personal information stored electronically by or on behalf of Whole Earth, except as may be required by law. IN NO EVENT WILL WHOLE EARTH OR ITS AFFILIATES BE LIABLE FOR ANY DAMAGES (WHETHER CONSEQUENTIAL, DIRECT, INCIDENTAL, INDIRECT, PUNITIVE, SPECIAL OR OTHERWISE) ARISING OUT OF, OR IN ANY WAY CONNECTED WITH, A THIRD PARTY'S UNAUTHORIZED ACCESS TO YOUR INFORMATION, REGARDLESS OF WHETHER SUCH DAMAGES ARE BASED ON CONTRACT, STRICT LIABILITY, TORT OR OTHER THEORIES OF LIABILITY, AND ALSO REGARDLESS OF WHETHER WHOLE EARTH WAS GIVEN ACTUAL OR CONSTRUCTUVE NOTICE THAT DAMAGES WERE POSSIBLE.

Links

This site may provide links to other websites. Whole Earth is not responsible for the privacy policies of other websites. We encourage our visitors to be aware when they leave our site and to read the privacy statements of every website that collects personally identifiable information. This Privacy Policy applies solely to information collected by this website.

This Privacy Policy does not apply to information (including, without limitation, personally identifiable information and any personal health information), ideas, concepts or inventions that you post to the alifemuchsweeter.com website or otherwise send to Whole Earth by email or other means of transmission. If you wish to keep any information, ideas, concepts or inventions private or proprietary, do not submit them to the alifemuchsweeter.com website or to Whole Earth.

Any information (including personally identifiable information and any personal health information) that you reveal in a Alifemuchsweeter.com website message board, posting or online discussion is by design open to the public and is not a private, secure service. You should think carefully before disclosing any personally identifiable information and any personal health information in any public forum. What you write may be seen, disclosed to or collected by third parties and may be used by others in ways we are unable to control or predict, including to contact you for unauthorized purposes.

If you make any submission to the Alifemuchsweeter.com website or otherwise to Whole Earth or if you submit any business information, idea, concept or invention to Whole Earth by email, you automatically grant—or warrant that the owner of such content or intellectual property has expressly granted—Whole Earth a royalty-free, perpetual, irrevocable, transferable, world-wide nonexclusive license (including the right to sublicense) to use, reproduce, create derivative works from, modify, publish, edit, translate, distribute, perform, and display the communication or content in any media or medium, or any form, format, or forum throughout the universe now known or hereafter developed.

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